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Seminars & Education

Rapid Response has developed a unique conference program designed exclusively for our customers with six great tracks: Rapid, Sales & Marketing, Biz, Tech, Fire, and Dealer-To-Dealer. All sessions and workshops have been approved for NTS CEU accreditation. Many have also been approved for CEUs by the state of New Jersey. See the descriptions below for details.

Rapid Response has developed a program packed full of educational opportunities, memorable speakers, great evening entertainment, and a first class golf event. Below please find the full conference schedule. You may also download a Printable Version. Click here to download the RRUG 2010 Course Registration Form (must be completed to receive CEU certificates).

Sunday, August 1, 2010
1:00 PM – 2:00 PM

Online Lead Generation
Track: Sales & Marketing
Presenter: Leslie Stevens, Eclipse Marketing
NTS CEU's: 0.1
NJ CEU's:
1.0 BUS - Business

All across the country, security integrators and other contactors are waking up to the enormous opportunity to generate leads through electronic marketing efforts. Using real-world examples from security and related industries, this session outlines how you can develop websites, e-mail marketing and social media programs that will stimulate awareness and interest in your company's product and service offerings.

1:00 PM – 3:00 PM

Selecting An Effective Pricing Strategy
Track: Biz
Presenter: Robert Shoremount, Strandberg Consulting Group
NTS CEU's: 0.2
NJ CEU's: 2.0 BUS - Business

This course will help business owners and sales managers understand the dynamics of pricing and its impact on business results. We will identify and compare 18 pricing strategies and how they can be used to help implement marketing objectives and differentiate your products and services from the competition. We also review sample financial statements and costs you need to consider when pricing your products and services.

2:00 PM – 4:00 PM

Video Surveillance Fundamentals
Track: Tech
Presenter: Kenneth Nelson, UTC Fire & Security (formerly GE Security)
NTS CEU's: 0.2
NJ CEU's: 2.0 TECES - Technical Electronic Security

Video surveillance continues to be the fastest growing category in electronic security and, if you haven’t already gotten into it, you need to. This course provides a primer on the functions of all types of video surveillance equipment, from lenses and cameras to transmission media, storage systems and monitors.

1:00 PM – 5:00 PM

Fire Alarm Test and Inspection Course
Track: Fire
Presenter: Greg Kessinger SET, CFPS, Zenith Design Group, Inc.
NTS CEU's: 0.4
NJ CEU's: 4.0 TECFA - Technical Fire Alarm

There is more to a fire alarm system inspection than spraying a smoke detector and tripping a manual pull box.  The Test & Inspection requirements abound in NFPA 72.  Is your company providing all the documentation required by NFPA 72?  Do your techs know the proper method for testing duct smoke detectors?  If you want to beef up your company’s Fire System Inspections, this class will help you out.

2:15 PM – 3:15 PM

IP Alarm Communications
Track: Tech
Presenter: Gordon Hope, AlarmNet, Honeywell Security & Communications
NTS CEU's: 0.1
NJ CEU's: 1.0 TECBF - Technical Burglar & Fire Alarm

As POTS (Plain Old Telephone Service) fades slowly into the sunset, there is no question that more and more alarm and other security signal communications will move to the internet, with specific use of Internet Protocol (IP) technology. In this session, you'll hear from one of the industry's premier experts on signal communications:

  • How the telecommunications system of the US is changing and when and where you will need to  adapt,
  • The current and near future state of IP communications,
  • Common problems and solutions in implementing IP alarm communication both for new and replacement installations.

You won't want to miss this session covering one of the top technical challenges in the industry today!

3:30 PM – 5:30 PM

Building a Powerful Network TEAM
Track: Sales & Marketing
Presenter: Ken Krisby, Success Solutions
NTS CEU's: 0.2
NJ CEU's: 2.0 BUS - Business

This session provides practical, how-to training on the indispensable skill of networking. We'll answer key questions like:

  • What is networking?
  • How can it benefit you?
  • Why is networking necessary?
  • Where do you start?
  • How do you reap rewards?
  • How can networking help you grow?
  • How can networking increase cash flow?
  • How do you tap networks in your own backyard?
  • How can you garner immediate rewards from networking?

The session is taught through interaction and exercises to ensure you learn skills you can put to work right away for business and personal growth.

3:30 PM – 5:30 PM

Dealer-to-Dealer Roundtables: Growth Strategies
Track: Dealer-to-Dealer
Moderator: TBA
NTS CEU's: 0.2
NJ CEU's: 2.0 BUS - Business

With the economy growing, your business needs to do the same to keep pace with the market. In this session, moderated by the chief staff executive of the industry's oldest and largest trade association and stocked with leading installation and integration companies from across the country, you'll hear about product and service offerings and sales and marketing strategies that are producing rapid growth. Then take some time to participate in roundtable discussions with your peers to develop even more growth strategies tuned specifically to your business.

 

Monday, August 2, 2010
9:15 AM

Rapid Innovators & Suppliers Expo (RISE) Opens

Events Center

A number of the leading manufacturers and distributors in the electronic security industry along with top suppliers of financial, legal and marketing services will be exhibiting on the 13,700 square foot 2010 RISE Expo floor. Stop by their exhibits to learn more about these valuable products and services or take part in a product demo or training session.

10:00 AM – 11:30 AM

Innovations in Communications and Recurring Revenue
Presented by Visonic

Track: Vendor Spotlight
Presenters: Mark Ingram, Bill Lyon, Visonic

Visonic, a market leader in security and communications, introduces attendees to ideas presented recently by Rowan Gibson, world renowned author and speaker. Gibson’s ISC West presentation at Visonic’s “Executive Summit on Innovation” focused on seizing new growth opportunities and creating new markets. It’s packed with great ideas on how to keep competitive in your market by looking at your business differently than before!

10:00 AM – 11:30 AM

Prepare for the Landline Sunset with Telguard
Presented by Telular

Track: Vendor Spotlight
Presenter: Shawn Welsh, Telular Corp.

The trend of cutting the landline is a major driving force in the security industry today. Prepare for the landline sunset and grow your business by including Telguard cellular alarm solutions in your portfolio. Learn all about these reliable, cost-effective and field-proven solutions that work with every panel, every time. In addition, attendees will become more knowledgeable on the fact and fiction regarding the future of GSM.

10:00 AM – 11:30 AM

IP Video: Smokin' Hot or Smoke and Mirrors?
Presented by OpenEye

Track: Vendor Spotlight
Presenter: Steve Lenox, OpenEye

All video looks GREAT on spec sheets. “Q” How do you cut through the marketing hype to navigate the IP video minefield? “A” …learn to ask the right questions! Learn about megapixel, bandwidth, codecs, frame rates, estimators, edge, centralized, managed, NVR, HVR, DVR, PBR and profitable installations. Empower yourself with the knowledge to adopt IP video on your terms.

10:00 AM – 11:30 AM

Financing to Grow Your Business
Presented by Alarm Financial Services

Track: Vendor Spotlight
Presenter: Jim Wooster, Alarm Financial Services

In this session, attendees will receive an overview of financing options available to security companies. Uses of financing vary, including paying off or consolidating debt, buying out a partner, marketing and advertising, expansion, purchase of another company, or just to meet the operating capital needs of any growing business.

1:45 PM – 3:15 PM

Have You Heard the Latest about our IP Communications?
Presented by Bosch Security Systems

Track: Vendor Spotlight
Presenter: Mike Clark, Bosch Security Systems

Hear the latest updates in intrusion and fire detection. The FPA-1000-UL analog addressable fire panel monitors for CO with integrated gas detection, features built-in IP communication, and offers remote programming via a web server. Also, achieve remote programming and alarm communications over digital cellular networks with the new GSM/GPRS module for the G Series panels.

1:45 PM – 3:15 PM

Providing Answers through Security. Adding Communication to your Security Systems
Presented by Aiphone

Track: Vendor Spotlight
Presenter: Marty Schutt, Aiphone

Aiphone Corporation is the world’s largest manufacturer of intercommunication systems and accessories. Learn about Aiphone’s systems, including the JK Series PanTilt Zoom video system, the GH Multi-Tenant Series, and the integratable AX Series run on CAT5e. End with Aiphone’s newest line of IP intercom solutions for audio and video applications.

1:45 PM – 3:15 PM

Increase your Sales and RMR with Personal Emergency Reporting Systems by Linear
Presented by Linear

Track: Vendor Spotlight
Presenter: Todd Carson, Linear

Linear, a leading manufacturer of Personal Emergency Response Systems (PERS). Join Todd Carson, Linear Northeast District Sales Manager, for a training session sure to enhance and expand your PERS knowledge. Todd has been very successful at helping dealers greatly increase their RMR and sales in PERS, Security and Access Control.

3:30 PM – 5:00 PM

Simon XT & Two-Way Talking Touch Screen
Presented by UTC Fire & Security

Track: Vendor Spotlight
Presenter: Marty Redfern, UTC Fire & Security

Simon XT™ is a cost-effective security system that offers up to 40 zones of burglary and fire protection, and which complies with SIA False Alarm Standards. With a built-in display touchpad and a status speaker that provides visual and voice messages for feedback, Simon XT is well suited for houses, apartments, and condominiums.

3:30 PM – 5:00 PM

New Technology from Napco
Presented by Napco Security

Track: Vendor Spotlight
Presenter: Paul Hoey, Napco Security

Record up to 30 days of continuous video playback/control on-line to generate more recurring revenue with cost effective IP cameras. Radio reporting for ANY panel full data 4/2 or ID format radio back up or primary or IP. Also, a stand alone or connect to ANY burg panel with GEM- Biometric reader/keypad. Users can view their premise with a virtual KP and introducing the most powerful, feature-rich platform for 24V commercial fire, burg or combination burg/access/fire, wireless, conventional & addressable technologies.

3:30 PM – 5:00 PM

PERS - Who to Market to and How to do it Successfully
Presented by Medical Alarm Concepts, LLC

Track: Vendor Spotlight
Presenters: Howard Teicher, Jennifer Loria, Medical Alarm Concepts, LLC; Joseph Russotto, Edist

Learn the basics of PERS marketing. Many dealers start off in the wrong direction in this space and find it hard to break into the market successfully. We will discuss how to build a “foundation” for marketing concepts that will deliver results consistently and inexpensively. Don’t Miss it!

3:30 PM – 5:00 PM

Business Continuation and Buy/Sell Planning
Presented by Haylor, Freyer & Coon, Inc.

Track: Vendor Spotlight
Presenter: Kent Schmidt, Haylor, Freyer & Coon, Inc.

The Death of a Business owner ALWAYS brings uncertainty to the continuation of a business. Who will buy and run the business, and how will the value be determined to ensure your family will be treated fairly. This program will discuss what should be considered to establish a successful Business Continuation plan.

 

Tuesday, August 3, 2010
8:30 AM – 9:30 AM

Breakfast Keynote: Achieving a Breakthrough Year: How to Grow Your Business,
Exceed Sales, and Maximize Customer Opportunities
Presenter: Gail Kasper, Gail Kasper LLC
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Events Center

 Gail KasperOne of America's most sought after Life Strategists and Group Performance Experts, Gail Kasper has worked with Executives, Professional Athletes, Sports Teams, Fortune 500 companies and Ivy League Universities with proven results. Creator of the Systematic Attitude evelopment-Technique (SAD-T), Ms. Kasper is listed by the National Speakers Association among the top 12% of Professional Speakers, was named 2008 Woman of the Year by ABI International Board of Review and co-hosted the Emmy award-winning America's TVJobNetwork. She is applauded by organizations across the country for her return-on-investment sales program, Selling Success.

Ms. Kasper is a co-author of Mission Possible 10, a contributing editor to the national magazine,

Success, and the author of the audio-CD programs “Make a Decision to Win” and “Likeable You”. In addition to her work on America's TVJobNetwork, she has made numerous appearances on network and cable TV including The Today Show, FOX Business News, Oprah and Friends and on ABC as a Time Management expert. She is currently the host of the Philadelphia Visitors Channel.

As the founder and Executive Director of the Make a Decision to Win Foundation, she volunteers her time to empower challenged adults and students to find the greatness within themselves.

Ms. Kasper is FIRO-B certified, a member of the National Speakers Association and a member of the International Association of Coaching.

In this presentation, Gail pushes the group to think outside of the box and exceed their own personal limitations, regardless of any business situation or challenge. Gail defines her Systematic Attitude evelopment-Technique and how to use it to increase sales, maintain customer loyalty, and grow your business.  Gail will share her story where, through her SAD-T process, Gail has achieved incredible success in the face of extraordinary odds, and has became one of the nation's leading speakers, an in-demand national television personality, Top 1% Club Mentor, and author, having co-authored a book with Stephen Covey and Brian Tracy.  Gail’s presentation will ignite a creative fire that will encourage participants to achieve excellence in both their personal and professional lives.

9:45 AM – 11:45 AM

Growing Your Business in a Struggling Economy
Track: Biz
Presenter: Gail Kasper, Gail Kasper, LLC
NTS CEU's: 0.2
NJ CEU's: 2.0 BUS - Business

Today, as business owners, we are not only faced with the challenges of the economy, but also managing a staff who must deal with its personal and professional repercussions.  The strength of management is key to an organization’s survival.  In this 2-hour workshop participants will learn the essential tools to increase sales, uplift employee morale, improve communication levels between management and front line employees, and help the organization take action toward the company vision.

9:45 AM – 11:45 AM

Fire System Trouble Shooting
Track: Fire
Presenter: Kenneth Nelson, UTC Fire & Security (formerly GE Security)
NTS CEU's: 0.2
NJ CEU's: 2.0 TECFA - Technical Fire Alarm

This course provides an overview of common commercial fire alarm system problems and practical fixes for each. The course also teaches an approach to fire system troubleshooting that will help you efficiently identify and solve the problems. You won’t want to miss this true time and money saving session.

9:45 AM – 10:45 AM

Rapidweb3k™: Streamlining Internet Account Access
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 TECES - Technical Electronic Security

In this session you will learn how Rapid Response has used the robust backbone of the Stages platform to bring our proprietary web-based system, Rapidweb™, to the next level. Our software development and technical experts will walk you through the features of Rapidweb3k™, including: real-time graphical illustrations of your account activity, easy account lookup, streamlined viewing and updating of all account data. Our experts will show you how easy it is to manage your entire account base anywhere you have internet access!

9:45 AM – 10:45 AM

Turning Installation & Service Technicians Into Sales Ambassadors
Track: Sales & Marketing
Presenter: Ken Krisby, Success Solutions
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Every contact with a customer represents an opportunity to sell, and perhaps no one in your organization has as much customer contact as your installation and service technicians. In this session, you'll learn how to train and motivate your technicians to become solid sales ambassadors for your company. Our proven techniques will help get your technicians asking customers for add-ons and upgrades, building referrals and landing commitments to maintenance agreements. Make sure you attend and learn these sure fire ways to power up sales through your techs.

9:45 AM – 10:45 AM

Managed Access & Video Monitoring Models
Track: Tech
Presenter: Matt Krebs, Axis Communications
NTS CEU's: 0.1
NJ CEU's: 1.0 TECES - Technical Electronic Security

At long last, the electronic security industry is developing models for the sale, service and monitoring of video surveillance and electronic access control that bring these high growth technologies into the recurring revenue mix. Learn how dealers are selling and servicing monitored video and managed access, what some of the typical product packages are and how these accounts are valued in the overall business.

11:00 AM – 12:00 PM

The Future of Mobile Account Management
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Rapid Response is bringing you the Technology of Tomorrow today, by providing dealers with instant access to account information from anywhere using your mobile device! It is now more important than ever to effectively manage time and money to not only remain profitable, but to attain growth in this fast-paced industry. In this session, you will learn about the newest Rapid Response mobile device services and how their features can help you better manage your accounts and grow your business!

11:00 AM – 12:00 PM

High-End Residential Retrofits
Track: Tech
Presenter: Ian Hendler, Leviton Manufacturing Co, Inc.
Moderator: Laura Stepanek, SDM Magazine
NTS CEU's: 0.1
NJ CEU's: 1.0 TECES - Technical Electronic Security

Are you leaving dollars on the table on your residential installations in existing homes? With the need to maximize revenues and profits on each and every job, now is the time to look at your options for adding systems like video surveillance and electronic access control to your residential projects and new custom electronics products in lighting control and multi-room audio. We'll tour appropriate products and systems, market stats and sales approach to make sure you are taking full advantage of high-end residential retrofit opportunities.

11:00 AM – 12:00 PM

Developing a Sales Process to Exceed Sales Goals
Track: Sales & Marketing
Presenter: Gretchen Gordon, Braveheart Sales Performance
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

You’ve got the targets to go after. You know how much revenue must be generated to meet your goals, but how do you manage the process? 

  • Are you willing to hold yourself and/or your team accountable?
  • How many prospects do you need in the pipeline to meet your sales goals?
  • What should you be tracking?
  • How do you move a prospect through a structured process to get them closed?
  • What are the metrics you need to focus on to meet your sales goals?
  • How do you define a qualified lead?
  • How do you know how many qualified leads are needed to meet sales goals?
  • Should you be using a Customer Relationship Management (CRM) system?
  • What everyday tasks and activities will lead to you reaching your goals?

In this session, you’ll get the answers to these and other critical questions that will help you to develop a successful sales process.

12:30 PM – 1:15 PM

Luncheon Presentation: Trends in Valuation
Presenter: Peter Flynn, SPP Advisors
NTS CEU's: 0.1

Events Center

You're in it to win it…financially! Nothing is more important to you or your business than the value of your company. In this session, one of the industry's leading financial minds will get you up to speed on company valuations in the security industry. You'll learn how technology and business practice trends, the ADT-Brinks merger, the financial industry meltdown and more are changing valuations. We'll also explore options for adjusting your business practices and model to maximize value.

1:30 PM – 2:30 PM

Maximizing Your Business by Minimizing Attrition
Track: Biz
Presenter: John Brady, TRG Associates, Inc.
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

To solve a problem, you need to understand the cause of the problem and the best solution to a specific type of problem. That's the common sense theory that guides this course about one of the most important problems in your business -- account attrition. In this class, we will provide a template of typical reasons for account attrition, teach you how to identify reasons and, most importantly, provide the operations and managerial techniques that will help you retain and rescue accounts. We all know recurring revenue is the key to the business and strong retention rates are essential. Here's a class that addresses that vital topic with great practical information and advice.

1:30 PM – 2:30 PM

NICET Fire Alarm Certification - Then & Now
Track: Fire
Presenter: Barbara Kessinger, CET, Zenith Design Group, Inc.
NTS CEU's: 0.1
NJ CEU's: 1.0 TECFA - Technical Fire Alarm

Were you aware that NICET has gone to Computer Based Testing for their fire alarm certification exams?  Level I and Level II exams are no longer paper and pencil Work Element exams.  Come hear what's changed and find out the Good, the Bad and the Ugly about the new CBT being rolled out in 2010.  Like their new Pass/Fail exams, you'll either love or hate the changes.

1:30 PM – 2:30 PM

Rapidlink: Access & Storage of Your Account Data Forever
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Rapidlink™ is Rapid Response’s proprietary software-based system that puts you in charge of your entire account database. Our unique software downloads all of your account information from the Central Station directly to your computer, and provides you with access to all account history (from the very first signal received), the ability to quickly run detailed reports and update account information, as well as the option to merge your data with the industry’s most widely used accounting packages. In this session, you will hear about the newest updates to Rapidlink™ and how they will make managing your account database even easier!

1:30 PM – 2:30 PM

Sales Force Upgrading
Track: Sales & Marketing
Presenter: Gretchen Gordon, Braveheart Sales Performance
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

So you’ve upgraded your office equipment--new copiers, printers, PDA's, vehicles, technology, and image.  What about your sales effectiveness?  Does the sales team have the right stuff to take your company to the next level?  We will identify the five common invisible weaknesses that create negative manifestations in sales, including selling on price, selling without urgency (lengthening sale cycles), inability to negotiate objections, and getting beat (outsold) by competitors. We'll also provide you tools to determine whether salespeople are responsible for revenue decreases or increases and ways to dismiss typical excuses that are impacting the bottom line. Whether your sales team is large or just the face in the mirror, you won't want to miss this idea-packed session.

1:30 PM – 2:30 PM

Dealer-to-Dealer: Indentifying, Attracting, & Hiring Talent
Track: Dealer-to-Dealer
Moderator: John Rose, N.E.I.S.
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

If you don't have the right people on your team, your business will never reach its full potential. In this session you'll learn the practical techniques you'll need to implement to identify, recruit and orient the right people for your team. You'll also hear from peer dealers in top companies how they are recruiting and developing talent, lessons learned and the impact of hiring right on their businesses.

2:45 PM – 4:45 PM

10 Code Changes in NFPA 72 - 2010 That May Affect Your Business
Track: Fire
Presenter: Greg Kessinger SET, CFPS, Zenith Design Group, Inc.
NTS CEU's: 0.2
NJ CEU's: 0.2 TECFA - Technical Fire Alarm

The future of commercial fire alarm installations is changing and NFPA 72 is keeping up.  In this latest edition of the National Fire Alarm Code you’ll find new smoke detector placement rules, a brand new chapter on Circuits and Pathways, as well as provisions for Video Imaging Smoke Detection and Directional Sounders.  Tying your fire alarm system in with Mass Notification Systems and Voice Evacuation Systems will be different when your building code adopts this latest edition.  Come join us to get ahead of the curve and see what’s in store.

2:45 PM – 3:45 PM

Introduction to Contracting Law in the Alarm Industry
Track: Biz
Presenter: Ken Kirschenbaum, Kirschenbaum & Kirschenbaum, P.C.
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

One of the key components of the value of your business is the strength of your contracts and related business practices. It's not just about contracts with customers, but contracts with business allies like builders, contracts with employees and subcontractors, even contracts with suppliers. In this session, one of the industry's most experienced legal experts explains the essential components of your contracts and some of the emerging risks and liabilities you should guard against. He will also suggest practical ways to review and upgrade contracts to ensure they are in alignment with industry standards.

2:45 PM – 3:45 PM

The Future of Mobile Account Management
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Rapid Response is bringing you the Technology of Tomorrow today, by providing dealers with instant access to account information from anywhere using your mobile device! It is now more important than ever to effectively manage time and money to not only remain profitable, but to attain growth in this fast-paced industry. In this session, you will learn about the newest Rapid Response mobile device services and how their features can help you better manage your accounts and grow your business!

2:45 PM – 3:45 PM

Dealer-to-Dealer Roundtables: Managing Installation & Service for Ultimate
Productivity & Profit
Track: Dealer-to-Dealer
Moderator: John Brady, TRG Associates, Inc.
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Customers and profits are won and lost by the installation and service function of your business. In this session, you'll learn about best practices deployed in industry leading companies to increase productivity in the technical engine of the business. You'll also have the opportunity to participate in roundtable discussions with your peers through which you can brainstorm productivity-enhancing measures for your own business. A can't miss for companies serious about quality and efficiency and all the financial benefits that accrue.

2:45 PM – 3:45 PM

PERS+: Emerging Opportunities in the Seniors Market
Track: Sales & Marketing
Presenters: Todd Carson, Dick Dunn, Linear
NTS CEU's: 0.1

Interest is surging in Personal Emergency Response devices and monitoring and related services. Services like medicine and wellness reminder calls, enabling remote diagnostic devices and videoconference consultations between doctors and patients, medical record storage and access provision are in demand. In this session you'll learn about a number of these new opportunities and how your company can take advantage of them.

4:00 PM – 5:00 PM

NY Licensing Law Seminar
Track: Biz
Presenter: Ken Kirschenbaum, Kirschenbaum & Kirschenbaum, P.C.
NTS CEU's: 0.1

This seminar will cover the NY alarm license law, explaining how investigators and the Division of Licensing Services interpret and enforce the law. Non compliance with licensing requirements can result in significant fines, suspension or revocation of the alarm license. Attending this seminar will prepare you for the audit and help you understand what's necessary to satisfy the requirements.

4:00 PM – 5:00 PM

Rapidlink: Access & Storage of Your Account Data Forever
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Rapidlink is Rapid Response’s proprietary software-based system that puts you in charge of your entire account database. Our unique software downloads all of your account information from the Central Station directly to your computer, and provides you with access to all account history (from the very first signal received), the ability to quickly run detailed reports and update account information, as well as the option to merge your data with the industry’s most widely used accounting packages. In this session, you will hear about the newest updates to Rapidlink™ and how they will make managing your account database even easier!

4:00 PM – 5:00 PM

Leveraging IT Expertise to Expand and Win Business
Track: Sales & Marketing
Presenters: Rodney Stamps, Paige Stamps, Stampsco
NTS CEU's: 0.1
NJ CEU's: 1.0 BUS - Business

Banks and other financial institutions continue to be one of the most security hungry vertical markets around. In this session you'll learn about trends in securing banks and other financial institutions, including important governmental and insurance compliance issues that are driving demand for systems and services. Make sure your company is positioned to grab its fair share of this lucrative market.

5:15 PM – 6:15 PM

Rapidweb3k™: Streamlining Internet Account Access
Track: Rapid
Presenters: Peter Kirk, Director of Software Development, Al Thompson, Technical Support Manager, Karla Jorge, Rapidweb/Rapidlink Support Specialist
NTS CEU's: 0.1
NJ CEU's: 1.0 TECES - Technical Electronic Security

In this session you will learn how Rapid Response has used the robust backbone of the Stages platform to bring our proprietary web-based system, Rapidweb™, to the next level. Our software development and technical experts will walk you through the features of Rapidweb3k™, including: real-time graphical illustrations of your account activity, easy account lookup, streamlined viewing and updating of all account data. Our experts will show you how easy it is to manage your entire account base anywhere you have internet access!

8:30 PM – 9:30 PM

Event Keynote Address: Clues to the Future that Hide in the Present

Presenter: Eric Haseltine, Haseltine Partners, LLC

Events Center

Eric C. HaseltineEric C. Haseltine, President and Managing Director of Haseltine Partners, LLC, develops far-sighted technological solutions delivering near-term value while focusing on how the human brain naturally wants to interact with technology to improve performance. He has held positions as Director of Engineering at Hughes Aircraft, Executive Vice-President of Walt Disney Imagineering, Associate Director for Science and Technology (CTO) in the Office of the Director of National Intelligence, and the Director of Research in the National Security Agency.

Mr. Haseltine holds 15 patents in optics and in special effects and electronic media, and has authored over 100 publications in science and technical journals, on the web and in Discover Magazine. He is a leading authority on managing digital rights and protecting intellectual property.

Holding degrees in economics and psychology, as well as a Ph.D. in Physiological Psychology, Mr. Haseltine, in his own words, "... extrapolates human nature where it intersects technology in the future. That intersection is where the opportunities and necessities are."

In this presentation, Dr. Haseltine will provide a glimpse into the future, describing how advances in technology will provide exciting growth opportunities for Rapid Response Monitoring and our Dealers. Eric's talk will begin with forecasts of key technologies including sensors, computers, power systems, algorithms and networks, then describe how these advances could dramatically affect your business. For example, the volume, variety and velocity of data flowing in from monitored sites is likely to grow exponentially over the next ten years, as inexpensive networked sensors proliferate, and communications systems, such as M2M wireless data channels rapidly expand. Similarly, advances in machine vision, pattern recognition, and data mining will create opportunities for exploiting the fast growing flood of information, to help Rapid Response provide dealers novel, value added services such as failure analysis and prediction.  The talk will conclude with a discussion, based on Haseltine's experience managing R&D at Hughes Aircraft, Walt Disney and NSA, of best-of-class R&D processes that Rapid Response and our dealers can employ to fully capture the opportunities that technology will create.

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